1. The “data approach.”

Understand that what happens is neither good nor bad. A few years ago, my company’s email newsletters were hit by a spam issue, and we were blocked from Google. The potential fallout could have had a very serious impact on our business. However, as a team, we intentionally switched out of reactive panic mode, and instead stepped back and assessed the situation with a more neutral, holistic approach. We came up with a plan, which was to, first, fix the immediate issue — and then ensure we took measures to have the cleanest email lists around. By shifting our perspective, my team and I fixed a potentially devastating situation and also made it an opportunity to make ourselves even better and stronger as a business. This has worked on more than one occasion for us.

2. Foundation first.

Mentally commit to creating an optimal environment for success. Choosing the right pot, soil and climate can make or break whether a plant grows or withers. This is no different for “planting” a successful career or business. One of the most effective mind shifts you can make as an entrepreneur is to commit to creating an optimal environment for you to flourish. What does such an environment look like? I’ve found, time and time again, that the first and most important optimal “layer” is people. One of the most powerful decisions I’ve made in my career is eliminating those with negative mindsets around me. But don’t just take it from me. There is a ton of research out there to back this up. One particularly compelling study done by Harvard social psychologist Dr. David McClelland, showed that the people with whom you habitually associate with determine up to 95 percent of your success or failure.

3. Energy is energy.

Learn to leverage seemingly negative feelings to your advantage. Amy Purdy is a Paralympics bronze and silver medalist who recently told ESPN that fear and nervousness are actually her unique competitive advantage. “Nerves are important,” she told the sports outlet. “I’ve heard they can either make you 15 percent worse or 15 percent better, so it’s not about suppressing them — it’s about using them.” The champion snowboarder goes on to describe her fear and nervousness as “energy trying to escape,” and that she uses that to fuel her game.

Source Credit: Entrepreneur
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